Does Spider-Man: Brand New Day need IMAX?
The battle for the biggest IMAX dick swinging contest begins.
For your information, Christopher Nolan has an iron-clad IMAX contract. Only his movie and his movie will get this specific PLF for a whole month.
Brand New Day is unfortunately the next victim to Universal's The Odyssey next summer, even if Spider-Man is a brand unto itself, and even when the last MCU Spider-Man film was the biggest release in IMAX since the beginning of the pandemic.
Will Sony flinch?
For your information, Christopher Nolan has an iron-clad IMAX contract. Only his movie and his movie will get this specific PLF for a whole month.
Brand New Day is unfortunately the next victim to Universal's The Odyssey next summer, even if Spider-Man is a brand unto itself, and even when the last MCU Spider-Man film was the biggest release in IMAX since the beginning of the pandemic.
Will Sony flinch?
Commentaires
All that to say, I never knew NWH was fully in IMAX ratio.
I saw Inception on the big screen, but not IMAX-big. I'm sure it would have been an even better experience on IMAX, but I was happy with what I got.
But (most) of the marvel movies look amazing on that screen as did NWH. So I am gutted I wont see BND first on that huge Imax because of yet another version of the odyssey story.
hard disagree
Dr. Manhattan's dick was the size of an entire person
IMAX is a neat gimmick but outside of major cities, there's almost no IMAX theaters. I personally think IMAX is just a bunch of hype the same way people will hype of In-n-Out burgers. I've gone to a couple and it's just...a movie on a bigger screen. I've never heard of people from smaller towns driving an hour away to experience a certain movie in IMAX, I've never heard someone that doesn't frequent IMAX theaters saying it's a completely different movie. It's just a bigger screen that a select few people act like it's the best way to watch a movie.
This is very much how I collectively view the superficial/influencer-driven Hollywood & slice-of-West-Side parts of LA.
*In-N-Out is mid.*
I meant your word vomit of “this is very much how I collectively view the superficial/influencer-driven Hollywood & slice-of-West-Side parts of LA” lol
So much is just influencers and hype over a limited time thing. Watched Sinners in IMAX and it was great. Watched it from the comfort of my house with a pizza and it was great. Same movie, just one had pizza.
The hype is just a veneer!
The Dark Knight was in IMAX and yet when people talk about it the movie, they don't specify "I saw it on imax and you missed out. You will never experience the movie was it was meant to be seen". People hyping up imax have the same energy as those audiophiles that "Spotify is shit. What you actually need is a pair of these $500 headphones and this $3000 audio player that that can perfect play lossless audio". Like...cool, good for you, it's useless to me. I'mma watch on what I want. Same song.
People just weigh on that, is it worth to travel long distance for imax or spend extra or availability match my free time etc. For everyone that range is different.
If both options available and Person getting free tickets. Almost everyone going to choose imax ticket.
I watched many TV series and movies on smartphone. I saw The Dark knight first time on laptop. No one says "you missing out on by not watching on TV or missed in theaters". But that doesn't means theaters experience or TV experience wouldn't have been much better.
There's a reason why people aren't going to theaters anymore, and a huge chunk of it is that the "theater experience" is entirely pointless now that most of us have 50"+ tvs in our houses. People hyped about IMAX are the same people that'll hype up waiting in line to try some limited edition charcoal ice cream from a pop-up vendor. Just proof that some of y'all value gimmicks and experience than the actual product.
If someone give free ticket to you as rewards and there are two door to same movie. One door imax and one is non imax. Will you enter any door randomly?
I am not talking about worth the price. I don't watch imax movies mostly. I go with friends or family and it will add $20 minimum. But that doesn't mean I can't notice quality of difference between both.
Also, yea, I'd enter any door randomly. If there was a third third offering a 3D experience, it'd be just the same "Eh, whichever doors closer".
I know it's shocking to realize but...people are more interested in the movie itself and not whatever gimmick. I've been seeing movies in the theater since the screens were a fraction of modern sizes and the seats weren't recliners. I saw Jurassic Park, Titanic, and countless other movies in these small town theaters and shockingly, they're just as enjoyable. Just because you need gimmicks to enjoy a movie, that's more of a you problem than a universal thing.
How is that a gimmick? Just because you are unable to pick a difference between both, doesn't make it gimmick. It's like a fully color blind saying "Color tv are gimmick. We use to watch black and white movies and shockingly, they're just as enjoyable".
Jurassic Park is enjoyable on 5" phone, but 15" laptop screen is even better. An 40" TV screen even better. An 65" screen even better. Watching on theater screen is even better.
To be blunt, Seems like you also notice that. Just being stubborn. Yes, good story, acting , directing, cinematography etc take much priority over screen size. But same movie will be better with bigger, clear screen.
Can't imagine why people use to pick on nerds in the 90s...some of us are so arrogantly out of touch with actual people.
Anyone who says they don't see difference between imax and non imax is bullshiting.
"Big screen in theaters is gimmick". Bullshit.
So as you see it doesn’t really factor that much beyond the prestige of the IMAX stamp of approval.
Will I wait until it’s out for free on Disney+…..
Most likely.
At best, he it playing in 70mm for a month, but that is only at a few dozen theaters in the US. My local AMC for example has an Imax screen but doesn't show films in 70mm. Even the Lincoln Center AMC which does show 70mm doesnt do so on their Imax screen.
As a huge nerd, I do plan to see Odyssey twice. First in Dolby and again in 70mm when I can find the time to get to one of those theaters. But I full expect my local AMC to show Spiderman in both Dolby and Imax opening weekend. Two weekends on Lie-Max is plenty for Odyssey
1.) marvel/sony manage to secure at least dual programming with Odyssey to have alternating slots of Imax showtimes.
2.) Brand New Day will probably be pushed for Dolby only. Not likely, but Thunderbolts had more emphasis on Dolby than Imax since that was the cinematographers preferred version.